Shiner Tall Tails Legends

We made a couple of videos for a cocktail inspired hard seltzer brand in collaboration with Ploopvfx. The world of Tall ‘Tails is mysterious and magical, so each flavor has a slightly outside the rules of reality legend behind.

We were in charge of developing two legends: Texas Mule, the one where Texas bootleggers ended the “drought” thanks to a super speedy mule, delivering high spirits across the state, and Ruby Red Paloma, where the brewers went West in search of the mystic ruby redbird: a legendary Texas beast said to make wishes come true.